Chevy Rolls Out the Green Carpet for Movies Rock Premiere ~ Hybrid Car Review
Hybrid Car Review: Chevy Rolls Out the Green Carpet for Movies Rock Premiere

Thursday, November 29, 2007

Chevy Rolls Out the Green Carpet for Movies Rock Premiere

Underwood to Perform at Movies RockNormally, the carpet would be red, but now that Chevy is on-board, the stars will be walking down the emerald green, 100-percent recycled, arrivals carpet. Chevy is sponsoring the Movies Rock world premiere by providing transportation to the event in various alternative vehicles, including the 2008 Chevrolet Tahoe Hybrid, the Chevrolet Equinox Fuel Cell and Chevrolet Tahoes and Suburbans with E85 FlexFuel capability.

The stars on hand for the celebration so far include Mary J. Blige, Beyonce, Usher, Charlize Theron, Jennifer Hudson, Harrison Ford, Tony Bennett, Billy Bob Thornton, Fergie, Carrie Underwood, and Kate Hudson.

Movies Rock is a world-premiere celebration of marquee moments in music and film with today's top music and screen stars on December 2, 2007. The two- hour special will air on Friday, December 7 (9:00-11:00 PM, ET/PT) on the CBS Television Network.

Press Release Follows

NEW YORK, Nov. 29 /PRNewswire/ -- Conde Nast Media Group announced today that Movies Rock will celebrate Chevrolet's commitment to its "Gas-Friendly to Gas-Free" initiative with an emerald green, 100-percent recycled, arrivals carpet.

Hollywood and music's elite including Mary J. Blige, Beyonce, Usher, Charlize Theron, Jennifer Hudson, Harrison Ford, Tony Bennett, Billy Bob Thornton, Fergie, Carrie Underwood, Kate Hudson, among others, will each arrive at the Kodak Theater on December 2 in a variety of vehicles demonstrating Chevrolet's broad range of fuel solutions, including the 2008 Chevrolet Tahoe Hybrid -- Green Car Journal's 2008 Green Car of the Year, the Chevrolet Equinox Fuel Cell and Chevrolet Tahoes and Suburbans with E85 FlexFuel capability.

In celebration of Chevy's commitment to real world fuel solutions, Conde Nast is making a $25k donation to the Entertainment Industry Foundation for its support of environmental causes.

"We are proud to have Chevrolet as one of our presenting sponsors for Movies Rock and to be able to salute them in their "Gas-Friendly to Gas-Free" initiative in this way," said Richard Beckman, president Conde Nast Media Group.

"Chevrolet is thrilled to be a part of Movies Rock bringing the star power and Chevrolet's wide range of fuel efficient products together on the green carpet," says Ed Peper, Chevrolet general manager. "One of those products, the Tahoe Hybrid, which was just named Green Car Journal's 2008 Green Car of the Year, represents the best of both worlds -- the great utility you'd expect from a Tahoe with fuel economy on par with today's mid-size cars."

Movies Rock is a world-premiere celebration of marquee moments in music and film with today's top music and screen stars on December 2, 2007. The two- hour special will air on Friday, December 7 (9:00-11:00 PM, ET/PT) on the CBS Television Network.

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