GM Fuel Price Protection Program ~ Hybrid Car Review
Hybrid Car Review: GM Fuel Price Protection Program

Wednesday, May 24, 2006

GM Fuel Price Protection Program

ALPHARETTA, GA – GM today announced its “GM Fuel Price Protection Program.” This regional program caps what consumers pay for gas at $1.99 a gallon when they purchase select 2006 and 2007 GM full-size utilities and mid-size cars.

“This program gives consumers an opportunity to experience the highly fuel-efficient vehicles GM has to offer in the mid-size segment,” said Dave Borchelt, GM Southeast regional general manager. “It helps protect consumers against rising fuel prices by providing them with a partial credit for their fuel purchases for one year.”

The credit is based on the consumer’s estimated fuel usage each month. Fuel consumption is calculated based on the mileage driven, as recorded by OnStar and the EPA city fuel economy mileage rating for the vehicle.

Using the calculation of the consumer’s estimated fuel usage each month, they will be credited for the difference between the average price per gallon of premium fuel in their state, as published by the Automobile Association of America (AAA), and the $1.99 gas price protection cap.

The credit will be applied each month to a pre-paid card, which will be issued to the consumer. The credits are good until December 31, 2007 and may be used for any type of purchase at any location that accepts MasterCard. There is no mileage limitation.

“This is a unique offer that only GM is making,” said Mike Jackson, GM North America vice president, Vehicle Brand Marketing/Advertising. “This program leverages some of our greatest strengths, including great new GM vehicles, often with some of the best fuel economy ratings in their class, and leading edge OnStar technology. To top it off, we’re now offering consumers in Florida and California protection against rising fuel prices.”

A California resident who purchases a 2007 Chevrolet Tahoe and drives it 1,000 miles a month, would realize an estimated $103.75 monthly credit, based on the current average premium fuel price of $3.65/gallon (as of May 15). A Florida resident who purchases a 2006 Buick LaCrosse with the standard V-6 engine and drives about 1,000 a month, would see an estimated monthly credit of $60, based on the current average premium fuel price of $3.19/gallon in that state.

“The services offered by OnStar are another example of how GM is using technology and innovation to deliver added value to its customers,” said Chet Huber, president, OnStar. “The diagnostic e-mail service is a GM-exclusive and enables only GM to offer consumers a credit for their gas purchases based on the actual mileage that they drive .”

Beginning on May 25, consumers will be able to go to a special web site (www.fuelprotection.com) to calculate their potential savings based on their vehicle selection.

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