With the growth of hybrid car sales, manufacturers who can build hybrid engines have a big opportunity ahead.
Hybrid vehicles spell opportunity for U.S. motor manufacturers
An analysis from Frost & Sullivan, Strategic Analysis of Hybrid Automobiles and Impact on the U.S. Motors Markets, reveals that revenues in that market totaled $373.2 million in 2005 and predicts the total will jump to $851.9 million by 2012. The analysis attributes the growth to the increasing U.S. consumer demand for alternative means to reduce overall fuel expenditures.
Presently, most hybrid vehicle makers produce motors in-house because such motors require extensive customization and there is no standardized technology. However, as hybrid vehicle demand grows, manufacturers producing motors in-house will prefer to outsource motors to vendors that have a deeper understanding of the operational, supply chain and technical requirements of the hybrid automotive industry, predicts Frost & Sullivan.