Say Good-Bye to the Altima Hybrid ~ Hybrid Car Review
Hybrid Car Review: Say Good-Bye to the Altima Hybrid

Wednesday, June 15, 2011

Say Good-Bye to the Altima Hybrid

So, that's it for the Nissan Altima Hybrid.  After four years of leasing the hybrid technology from Toyota, Nissan has decided to drop the Altima Hybrid for next year.  A bad sign for current owners, but may be a good sign for Nissan and hybrid technology in the future.

(Source: Kicking Tires)

Nissan has designed their own hybrid technology, it's just going into the Infiniti line-up.  They also want to concentrate on their EV Leaf for now.  In other words, their halo car is the Leaf and there's no reason to point to the Altima Hybrid as their version of green  anymore.

Altima Hybrid sales have never risen very far, as Nissan never pushed it.  Nissan only sold it in 10 states.  They never really tried to differentiate themselves.  How could they since they were using Toyota hybrid technology?  So the history books will point to the Altima Hybrid experiment as a cash losing proposition.  A halo car that wasn't so angelic.

Maybe the Leaf and it's EV successors will turn out better.  It's no doubt Ghosn and company are hoping so.

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3 comments:

9d9d312e-a786-11e0-8df1-000bcdca4d7a said...

Thank you for posting this! Why do you think it's a bad sign for current owners? I'm curious because I was thinking about buying one because incentives are good at this time. But I don't want to get stuck with one if it's future is questionable.
Thanks!

Mike said...

Without going into too many details, I believe the end of the model means lower resale values. Once the question of lack of support for future repairs comes up, it's hard to combat that.

I suppose if you're given enough front end incentives, the lower resale value just won't matter as much.

noeal said...

Saying Good bye to Nissan Altima Hybrid version., if see the trend of it for every four years nissan altima hybrid is upgrading it with new versions availabe in the market.. so i hope this is not the end of it.., there might be a future upgrade by Nissan.., the only car got 5 star rating for crash safety by National Highway Traffic Safety Administration's Highest Front.., hoping to see newer version of nissan altima hybrid..,

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